Apple and Adobe: What Would Mr. Natural Say?

Anacharsis, one of Greek mythology’s Seven Wise Men, warned people that the market is “the place set apart where men may deceive each other.” I would add the hyperbole, as in the statements of the press and bloggers, is a chief weapon for deception.

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iPhone Marketing 101: Gaming the App Store is Not Enough

That old song “You Can’t Roller Skate in a Buffalo Herd” (Roger Miller) comes to mind as I try to increase sales for my app, Tony’s Tips for iPhone Users, through the App Store. As an early developer I thought I could skate downhill, using the App Store’s own momentum as it grew (and pretty much that’s what I’ve done so far). But the roar I’m hearing is 3 billion app downloads in 18 months for more than 125,000 apps.

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Apple and Beatles Come Together Over iTunes

Sept. 9, 2009 (09/09/2009) will be both Beatles Day and iTunes/iPod Day as Apple rolls out new features for iPods (including cameras), a new version of iTunes (with support for Blu-ray DVDs), and, according to rumors, an album format for the iTunes Store that takes full advantage of the Beatles’ album graphics, lyrics, and liner notes.

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