Apple and Google Put the Squeeze on Microsoft

As Apple eats away at Microsoft’s market share on the consumer side of PCs and mobile devices, and Google chips at Microsoft Office’s share in business, Microsoft is caught in the middle and facing a two-front war. The giant in … Continue reading

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Microsoft’s Brand on the Run

The Microsoft brand is getting pummeled overseas, in the music industry, and in the server market. Can you even estimate how much good will has been lost? Gates and Ballmer must get indigestion every morning as they scan the headlines on their pocket PCs.

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Microsoft’s Interoperable Assimilation

This is how Microsoft gets away with “interoperability” — co-opting proven standards (like XML) and turning them into Microsoft pseudo-standards, which are then set as defaults for the program while offering the real standards as options.

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