It’s Only Tunes and Videos (But I Like It)

Today’s “It’s Only Rock and Roll” press event held by Apple held no real surprises other than the triumphant return of Steve Jobs to the stage. Rumors and insider reports had already clued us into the album-package feature of the iTunes Store, better apps management in iTunes 9, and the video camera for the iPod nano.

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Apple and Beatles Come Together Over iTunes

Sept. 9, 2009 (09/09/2009) will be both Beatles Day and iTunes/iPod Day as Apple rolls out new features for iPods (including cameras), a new version of iTunes (with support for Blu-ray DVDs), and, according to rumors, an album format for the iTunes Store that takes full advantage of the Beatles’ album graphics, lyrics, and liner notes.

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iPhone 2 and MobileMe

The new iPhone 3G, iPhone 2 software for iPhone and iPod touch, and MobileMe service all add up to a burgeoning platform for developers to change the world of mobile computing, and it leaves all competitors in the dust.

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Five Easy Pieces

You want wheat toast, but you have to order a chicken-salad sandwich to get it. So it is with iTunes and the iPod: there many things you can’t do, as they break some rules. But here are five easy pieces for the Mac, five easy pieces for Windows, and a few for the road, that won’t leave you holding your iPod between your knees.

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What Price Controversy?

The net result was more press coverage for Apple than any company could ever achieve by simply releasing new products. There is great price sensitivity in electronics, and the price cut enabled Apple to hit its stated goal of 1 million iPhones sold a few weeks earlier than expected.

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